AMD has spun out of control with DiRT 3 fiasco

AMD has officially screwed up, big time.

Just hours ago, 8 pages worth of promotional codes tied to Steam codes for the game DiRT 3 were released to the internet for usage by anyone. The 16 digit codes can be used to register with AMD or you can just use the Steam codes as they were also on the list.

The promotion was for anyone who recently bought a 6xxx series of their graphics cards. A code would be bundled with it and you could redeem DiRT 3 for free. Sources have said that the codes they got from actually buying the GPU are among the lists so this means many of these 2 million codes could possibly be owned my someone.

So far, no action has been taken by AMD or Valve but expect the situation to be rectified by midday tomorrow. The argument whether or not people who illegitimately activated the code will be banned on Steam or not burns hot. Some saying there’s nothing they can do, others saying they can request proof of purchase, etc. For now, the codes are out there (we will not link them) and AMD has yet to fix the problem.


AMD has issued a statement on their Facebook page and it is as follows:

You may have heard this weekend, activation keys for free Dirt 3 game vouchers shipping with a few AMD products were compromised. The keys were hosted on a third-party fulfillment agency website,, and were not on AMD’s website. Neither AMD nor Codemasters servers were involved.

We’re working closely with everyone to address the situation. AMD will honor all valid game vouchers, but just a heads up, the current situation may result in a short delay before the vouchers can be redeemed.


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About Ian Long

Ian Long is the resident Canadian. Likes new games but prefers old ones. He is also usually the one that has an opinion that the rest don't agree with.